Cultivate - East Midlands cultural sector
Case Study
The City Gallery
Added On: 29th February 2008
Summary:
What
'A story without end' Leicester Bombay
When
1999/2000
Where
City Art Gallery Leicester
Approach
To use culturally diverse product to help diversify the audience for the City Gallery and capture data on the Asian Audience Development initiative - and foster collaborations between residents of Leicester and Bombay /Mumbai
Key features
- Artistic programme shaped by participants
- A steering group to shape the audience development aspects
- Delivery involved initiating new partnerships
- Involvement of leading South Asian arts practitioner
- Special web site
- Six months project development from engagement of school to exhibition
- Strong links with Asian press
Challenges
- Perhaps an over ambitious project - technical demands were considerable at the time.
- A key member of the delivery team left during the project
Impact
Appears to have helped cement ongoing relationships between some project partners and findings are informing other work by the gallery - 1,329 people attended, predominantly South Asian
Funding
£6,046 New Audiences
Company registered in England. No.5843750. Cultivate-EM is a registered charity. No 1118515.
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